NET:101 Melbourne Social Media & Internet Marketing For Business

When:
Wednesday, June 5, 2013 from 9:00 AM to 4:00 PM (EST)

Where:
Karstens at CQ Conference & Training Centre
123 Queen St
Melbourne, VIC 3000
Australia

Hosted By:
NET:101

Register for this event now at :
http://www.eventbrite.com/event/6756588137/rss

Event Details:

Social Media For Business

• Leverage Twitter as a marketing and PR tool for customer relations, crisis management, corporate reputation, event coverage, product promotions & sales, or issue advocacy.

• Establish Facebook brand pages, grow your community and manage your business presence.

• Design a 7-point blogging strategy for your business that clarifies who should be blogging what, when and why.

• Create YouTube and online video that’s essential for any online marketing or communications strategy.

• Utilise LinkedIn to find and connect with your industry network, and establish a professional company page for your organisation.

 

Website Optimisation & Measurement

• Understand market segmentation to tap into unpaid search marketing and put your web pages high onto page 1 Google search results and other search engines.

• Save time and money by managing your own website content, without technical or coding experience with Content Management System (CMS) basics. 

• Set up Google Analytics to measure and report effectiveness of your online marketing and communications campaigns - including social media sourced traffic.

 

Online Content Marketing 

• Position your organisation as a thought leader or subject matter expert within your industry sector.

• Enhance your brand’s reputation and increase sales leads by educating your potential customers or clients with layers of relevant online content.